12/19/2023 0 Comments Tik tok ideasIf you need some ideas, glean inspiration from brands that are currently succeeding on TikTok with influencer marketing.įor example, influencers worked with VITA, a video editing app, to create this TikTok showing how they made a video using the app.Īfter you use an influencer search tool to find influencers within your niche, analyze their accounts to see which of their videos are most successful. Once you’ve found an influencer who is a good fit for your company, come up with an influencer campaign to promote your brand. You can also use the discover tool provided in the TikTok app. You can find influencers by using a TikTok influencer search engine like InfluenceGrid, where you can find influencers based on your niche. Partnering with influencers is one of the best ways to grow on TikTok. ![]() There are two main ways you can grow by using influencers on the app: Working with them and learning from them. When it comes to TikTok growth, working with influencers is key. #1 Connect With And Learn From Influencers Here are five tips that can help you continue to grow your platform on the app. But that’s only part of your overall TikTok marketing strategy. Posting on TikTok at the right time for your audience is an important and effective way to grow your following. Matching up your follower activity with data from studies is a smart and simple way to identify the best time to post on TikTok. Try posting at 3:00 PM a few days of the week, 2:00 PM on others, and occasionally later in the evening. For example, maybe you’re located in Pacific Standard Time and you notice that your followers (who are mostly on the West Coast) are especially active around 3:00 PM each afternoon. (According to the study, the times marked with an asterisk showed especially high engagement levels.)Ĭombining this data with your follower activity is an easy way to figure out the best time to post. A study that analyzed 100,000 TikTok posts identified the following as the best times to post on TikTok (all shown in EST): Once you know when your target audience is active, combine that knowledge with data on the best time to post on TikTok to help you figure out the right posting schedule for you. TikTok will even show you the videos your followers are watching and the songs they’re listening to so you can learn more about what kind of content they want to see. ![]() Check out your audience’s gender and location demographics to learn more about who they are and where they’re based. If you don’t know who your audience is, this is also a great place to start. You can view your audience data by looking at TikTok analytics (if you have a Pro TikTok account).Ĭheck your analytics by going to the top right-hand corner and clicking “Account” and then “Analytics.” From there, you can view follower analytics to learn more about your audience - including what days and times they’re most active. If you don’t know who your target audience is and when they’re on TikTok, these are questions you need to answer before you can determine the best time to post. Your target audience and their demographic effects when you should post your TikTok content. The “best” time to post on TikTok will likely look different for every business. Here’s how to figure out the best time to post on TikTok, plus five helpful tips to continue optimizing your TikTok profile and growing your following. But if you don’t post that content at the right time, your followers might never see your videos at all. You work hard creating content for social media and you don’t want your efforts to go to waste. Do you know the best time to post on TikTok? If not, it’s something you should work into your content strategy.
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